BTS' 'Butter' Breaks Spotify Single-Day Streaming Record

"Butter," the brand-new single from BTS, is off to a smooth start.

With more than 20.9 million global streams, "Butter" recorded the largest single-day streams for a song in the streaming service's history, a Spotify rep confirmed to Billboard on Sunday (May 23).

Spotify, which currently reaches 356 million monthly active users, calculates first-day streams to account for multiple time zones.