Born Pink
| Blackpink
Born Pink
Born Pink is the second studio album by South Korean girl group Blackpink, released on September 16, 2022, through YG Entertainment and Interscope Records. It marked the group's first full-length record since The Album in 2020. Production of the album was handled by a wide array of producers including Teddy Sinclair, Willy Sinclair, Bekuh Boom, R. Tee, Kush and Teddy Park. Described as a pop, hip-hop and rock album, Born Pinkutilizes disco, ballad, pop-rock, stadium rock and bubblegum pop elements. Lyrically, the album discusses themes of love, self-confidence, self-encouragement, dealing with fame and detractors, and more. -Wikipedia
Critic Reviews
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Pitchfork
The K-pop quartet’s highly anticipated second album leans into an image of authority that’s undercut by familiar ideas and stale musical concepts.
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NME
Moments of uncharacteristic, endearing vulnerability peer through the classic BLACKPINK bombast on their second album.
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The Harvard Crimson
An album full of firsts, “Born Pink” proved that Blackpink is constantly experimenting and getting out of their comfort zone. The pros, however, definitely outweigh the cons of such a risky step in their unfaltering careers.
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Sputnik Music
The producers rely too often on the title track repeating choruses, hoping to grab your attention with a pumping beat. Nevertheless, I was surprised regarding the LP’s decent flow from start to finish. Of course, the 24-minute length “helps”, being a stretch to call this a full length effort. In the end, it seems that YG switched to a format that might allow BLACKPINK to run over the usual life span of a Kpop group (see the “7-year curse”). The less-is-more tactic still works wonders it seems. It would be interesting to toggle the single material a bit though, because those are biggest flaws here and don’t really reflect all the group is about.
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Popsugar Entertainment
All in all, "Born Pink" is a perfect album for getting up and going out, joining Beyoncé's "Renaissance" in a pantheon of music that feels designed for celebrating yourself — whether you're single or looking for love or falling into or out of it — and tuning out anyone who wants to bring you down, especially if your greatest naysayers are the doubts in your head.
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The Rice Thresher
BLACKPINK crafts an addicting and varied album with ‘BORN PINK’.
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Evening Standard
Forgettable fodder for the K-Pop cannons.
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The Arkansas Traveler
BLACKPINK’s ‘Born Pink’ a blazing testament to female power.
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The Line of Best Fit
With its limited scope of musical conceptions, Born Pink, therefore, sounds strangely restricted, as if detained in a confined space wherein it longs to escape. Hopefully, though, Blackpink will be able to do so after this record.
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AllMusic
Considering the level of typical K-pop sanitizing and label control, this honesty and relatability are refreshing and impressive changes of pace. Amidst the edginess and aggression, Born Pink also includes the pensive piano ballad "The Happiest Girl," a vulnerable heartbreaker, and "Ready for Love," the closest they come to a "classic" K-pop sound, sparkling production, horn flares, a massive singalong chorus, and all. Aiming for an even wider international audience, the English-heavy Born Pink matures BlackPink with stronger production, more personal lyrics, and a bold conviction that cannot be contained.
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The Little Hawk
Born Pink, an experimental mixture of both their “black” and “pink” concepts glitters with all the elements that make Blackpink, Blackpink. With their fierce attitudes and immense charm, Blackpink continues to show the reasons why they’re considered the biggest girl group in the world. As a group with major potential, they have yet to break down the walls set up by themselves to show off more colorful sides.
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Genius
BORN PINK sees Jennie, Jisoo, Lisa, and Rosé exploring new sounds and facets of their artistic vision with a fierce determination and their usual class and energy. Their vocals and delivery are more polished than ever over both the trap-tinged songs and more mellow moments like “The Happiest Girl,” showcasing how much they’ve improved throughout their years as a group and how hard they’ve worked to give back to their BLINKs. Now, those BLINKs have an incredible project to cherish forever.
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The Review Geek
Born Pink is more fully developed as a body of work than The Album (if you ignore Ready For Love, that is), but it still leaves you hanging, craving for more Blackpink.
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Celeb Mix
Overall, Born Pink adheres to the band’s signature style of building infectiously danceable pop music. It unravels different personal notions; from the girls’ embracing their stardom with a magnetic aura to revealing their vulnerabilities beneath the lustre to celebrating the freedom to embrace self-love and going out all anthemic and criticizing long-standing conservative double standards that hold back women.
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Clash Magazine
‘Born Pink’ clearly signifies a shift within Blackpink. Compared to ‘The Album’, the group have clearly worked on clarifying what sounds they want to venture into and taken the time to craft songs that feel rounded and complete. As a group Jennie, Lisa, Rosé and Jisoo appear as strong as ever. Their confidence and grip they have on an audience is unmatched not only in K-pop, but throughout the pop sphere. ‘Born Pink’ is just another arrow to Blackpink’s already packed bow.
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Rolling Stone
The world's biggest girl group deliver high-impact bangers and ferocious rock & roll anthems.
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Nylon
Surely, the world's biggest girl group must have more to give. But, at this point in their careers, do they really owe anyone anything? Blackpink’s sound and aesthetics have influenced an entire generation, and its members seem perfectly content as part-time pop stars who have individual projects to focus on. In an industry that moves at a relentless pace, Blackpink's casualness feels almost novel.
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Riff Magazine
Born Pink marks the next chapter of Blackpink, solidifying its hold not only in South Korea but around the world. The four show real growth as artists by experimenting with new sounds instead of stagnating by following the previously proven formula.
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The Forty-Five
With each member an entire entity in her own right and the group performing at stratospheric heights, it’s unfortunate that the album doesn’t meet Blackpink where they are.
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Northern Transmissions
BORN PINK is a nice breath of fresh air in the cluttered pop music landscape. Much of this is owed to the touches each of the band members bring to their songs and the immaculate production behind it all. The album is another perfect step in the worldwide domination that the foursome has already embarked on and will be sure to complete once the inevitable tour rolls around. If you’re a BLACKPINK fan, you’ll be over the moon here and if you’re not, and give this a shot, you may find yourself becoming one.
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The Arts Desk
The "Pink Venom" of capitalism concentrated to its purest form... yet.
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The Star
Overall, Blackpink diversified with the new album. Not only were they experimental, they also showed an effortless prowess. Considering that it’s an album crafted by a K-pop girl group, the three R-rated songs prove that they don't just want to show their pretty side.
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Jacksonville Insider
All in all, “Born Pink” is a perfect album for getting up and going out, joining Beyoncé’s “Renaissance” in a pantheon of music that feels designed for celebrating yourself — whether you’re single or looking for love or falling into or out of it — and tuning out anyone who wants to bring you down, especially if your greatest naysayers are the doubts in your head.
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